Dawn Denim: high-quality, sustainable jeans.
Key Benefits of Joining:
Free Products for Testing: Receive a free pair of jeans to test and create content for your platforms.
Exclusive Discount Codes: Share a 10% discount code (or higher for top performers) with your community.
Competitive Commission Rates: Earn 17€ commission on every sale.
Sustainability Focus: Be part of a brand that prioritizes fair production and reducing environmental impact.
Collaborative Opportunities: Let’s create custom campaigns together—share your ideas with us!
FAIR FITS BETTER:
D is transforming the fashion industry by creating jeans that fit better and are more relevant to our times. In our own factory in Saigon, Vietnam, we establish new standards for fairness and environmental awareness.
Brand Purpose: Why we do what we do?
The name DAWN embodies the belief in a better tomorrow and the mindset of taking the future into our own hands. Founded by Ines, Gabriel, and Marian, D is changing the fashion industry — one pair of jeans at a time.
Our journey began in 2015, and much has changed since then. Naive but enthusiastic, we started this adventure. Owning a factory in Saigon, Vietnam, it seemed logical and almost too simple to start our own brand. It turned into a roller coaster of exciting, painful, joyful, and groundbreaking experiences. We are grateful for all of them as they made us who we are today. Not smarter but wiser. We know that we don’t know everything and accept that sustainability is a journey—often a bumpy one—but the only one we want to walk together.
Brand Behavior: How we do what we do
With the fashion industry employing millions in often unsafe and unfair conditions, the challenge is significant. We strive not only to meet legal standards but to exceed them, ensuring our operations benefit both the environment and our workers.
Through our initiatives and projects, we aim to offer you denim that doesn’t just look good but does good. Founded on the idea of forging a closer connection between consumers and garment makers, DAWN was created with the goal of transforming the fashion industry into a more responsible and transparent space.
Brand Claims
The most sustainable jeans are the ones you already own.
Fair fits better.
Brand Character
Dawn brand character is founded on a set of clear values that are complemented by a distinctive edge:
Values
D is empowering: We act and speak with a form of confidence that rubs off. Wearing D is an inspired and inspiring choice.
D is honest: Social justice and economic sustainability runs in our blood. Yet D acknowledges shortcomings and the fact that sustainability must include economic profit.
D is inclusive: We are a human brand. The people making, selling and wearing D form a progressive community that is welcoming to everybody.
D is stubborn: We hold ourselves to high standards. D is willing to risk friction with business partners and clients, should these standards be threatened to be compromised.
Let’s Build a Sustainable Future Together
Thank you for being part of the D Denim family! Your creativity and authenticity are what make this program thrive. Together, we’ll inspire communities to embrace sustainable fashion and ethical choices. We look forward to seeing your incredible content and rewarding your success!
Der Name D verkörpert den Glauben an ein besseres Morgen und die Einstellung, die Zukunft selbst in die Hand zu nehmen. Gegründet von Ines, Gabriel und Marian verändert D die Modebranche – eine Jeans nach der anderen.
Unsere Reise begann 2015 und seitdem hat sich viel verändert. Naiv, aber enthusiastisch begannen wir dieses Abenteuer. Da wir eine Fabrik in Saigon, Vietnam besitzen, schien es logisch und fast zu einfach, unsere eigene Marke zu gründen. Es wurde zu einer Achterbahnfahrt aus aufregenden, schmerzhaften, freudigen und bahnbrechenden Erfahrungen. Wir sind für sie alle dankbar, denn sie haben uns zu dem gemacht, was wir heute sind. Nicht klüger, aber weiser. Wir wissen, dass wir nicht alles wissen und akzeptieren, dass Nachhaltigkeit eine Reise ist – oft eine holprige – aber die einzige, die wir gemeinsam gehen wollen.